The Ultimate Guide to Customer Experience
2024 edition
Overview
Also known as CX.
In days gone by, the IT department, computer and other device manufacturers, and software developers, gave little to no thought about the intended users of their products. Ushered in by companies like Apple, that’s all changed: today, Customer Experience (CX) is the field of endeavour concerned with how people receive and interact with products, services and organisations themselves (the term is also used frequently in a Contact Centre context). CX encompasses emotions, opinions and perceptions of products and services, and CX practitioners seek to positively influence how customers receive and interact with the organisation, it’s services and products.
Analyst reports
RIA on CX & Cloud Services
Reltio introduces AI-powered Customer 360 Data Product
This month
Forrester Research on CX & Cloud Services
Ardonagh Advisory integrates Mendix to speed up digital...
Last month
IoT Analytics on CX & Cloud Services
Denodo esteemed as Leader in Enterprise Data Fabric by ...
Last month
Gartner Peer Insights on CX & Cloud Security
Sysdig lauded as Strong Performer in Gartner's CSPM Too...
Last month
IDC on CX & ML
Amperity unveils AI capabilities Explore & Assist to en...
Last month
Expert columns
By Joyce Gordon of Amperity
Unleash the potential of AI and elevate customer-centri...
3 days ago
By Kelvin Chaffer of Lifecycle Software
The rise of the brand centric approach in the MVNO mark...
4 days ago
By Jonathan Reeve of Eagle Eye
Artificial Intelligence and the Retail Personalisation ...
Last week
By Staff Writer of Safeguard Global
Accelerate global growth with an agile HR strategy
Last week
By Joyce Gordon of Amperity
Unpacking AI-powered marketing with good versus poor qu...
This month
More expert columns
By Robert Woolfrey of Twilio
How voice recognition technology can transform customer...
Last month
By Christina Kosmowski of LogicMonitor
What does ‘AI-first’ actually mean to business success?
Last month
By Martyn Riddle of Verint
Three reasons contact centres are embracing Open CcaaS
Last month
By Nicola Stewart of Projectworks
25 ways to build and retain trust with your clients
Last month
By Brooke Eddie of LoanOptions.ai
IWD 2024: To facilitate advancement in equality, we mus...
Last month
By Kam Kaila of IT By Design
IWD 2024: Who defines you as a woman
Last month
Recent news
About Marketing Technologies
NZ retailers urged to prioritise CX over tech advances
Yesterday
About Cloud Services
Cognizant & Microsoft deepen partnership to democratise...
Yesterday
About Construction
Autodesk introduces Australian data storage for Constru...
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About Travel
Sembo unveils AI assistant revolutionising multi-destin...
Yesterday
About Telecommunications
StarHub partners with Qualtrics to enhance growth & cus...
Yesterday
More expert columns
By Kam Kaila of IT By Design
IWD 2024: Who defines you as a woman
Last month
By Natalie Barrett of Dynatrace
IWD 2024: Why inclusion needs to be more than just a no...
Last month
By Ange Nash of AA Insurance
Looking ahead and breaking the glass ceiling through se...
Last month
By Fahmi Mohammed of Brave Bison
Artificial Intelligence: The key to Customer Lifetime V...
Last month
By Vipul Aggarwal of BetterCommerce
The strategic imperative of integrating offline and onl...
Thu, 29th Feb 2024
By Aparna Gray of Twilio
Redefining profit strategies in Australia: The impact o...
Tue, 27th Feb 2024
Even more expert columns
By Aparna Gray of Twilio
Redefining profit strategies in Australia: The impact o...
Tue, 27th Feb 2024
By Nicola Stewart of Projectworks
Five metrics every successful professional services fir...
Wed, 21st Feb 2024
By Liam Merrick of ECI Software Solutions
How manufacturers can use real-time data to shape bette...
Tue, 20th Feb 2024
By Robert Woolfrey of Twilio
How Australian businesses can transform customer intera...
Tue, 20th Feb 2024
By Jonathan Reeve of Eagle Eye
How Innovative Loyalty Programs Boost Customer Retentio...
Mon, 19th Feb 2024
By Frank Baldrighi of GETAC
Four enterprise mobility trends shaping 2024
Thu, 15th Feb 2024
By Matt McCormack of Twilio
Call data: Australian businesses’ overlooked tool for s...
Thu, 15th Feb 2024
By Jason Carr of Fuel Design Ltd
Enhancing eCommerce customer loyalty: The power of pers...
Wed, 14th Feb 2024
By Robert Woolfrey of Twilio
Utilising AI voice technology to exceed Australian cust...
Fri, 9th Feb 2024
By Alex Covin of Pendula
Looking ahead: The great marketing technology transitio...
Fri, 9th Feb 2024
More news
About Data breach
Gen AI optimism high in ANZ but cybersecurity concerns ...
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About Software-as-a-Service
Laserfiche's growth driven by restructured partner prog...
3 days ago
About Customer service
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3 days ago
About Marketing Technologies
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4 days ago
About Marketing Technologies
Aryza Group announces strategic partnership with Dotdig...
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Even more news
About Machine learning
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About Government
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About Developers
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About Marketing Technologies
SAP Emarsys unveils revolutionary AI Product Finder ami...
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About Productivity
SAS Viya leads GenAI market with boosts to productivity...
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Job moves
Move at Sitecore
Sitecore appoints Dave O'Flanagan as CEO with AI-first ...
Yesterday
Move at Kore.ai
Kore.ai appoints Paul Rilstone as VP for Australia & Ne...
3 days ago
Move at Microsoft
Qualtrics appoints Gurdeep Singh Pall as AI Strategy Pr...
Last week
Move at SAP
AlphaSense doubles ARR to $200m & appoints new CMO
This month
Move at Logicalis
Logicalis Australia appoints Baden Graco as Head of Tra...
This month
Other guides
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