IT Brief New Zealand - Technology news for CIOs & IT decision-makers
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Brother launches colourful LED laser printer range for home & office
Wed, 20th Mar 2024

Brother, an innovative global company, has proudly unveiled its latest range of colour LED laser printers. The new printer range, which is wonderfully colourful and seamlessly connected, is optimally designed for both home and smaller office environments.

The company's latest offering, aimed at augmenting productivity in home and small business settings, combines superior print quality with excellent print speed. Each device within the range is engineered to operate quietly but efficiently, delivering up to 26 full-colour pages per minute without compromising on quality.

The innate features of this printer range enable efficient desktop working. Key functionalities across the range include automatic two-sided printing and a paper capacity of 250 sheets. Some models within the range also include a 50-sheet Automatic Document Feeder, enabling users to multitask without disruption and enhance productivity.

Additionally, the range is designed to economically reduce costs with high-yield toners and separate drums accommodating high-volume print needs. Therefore, the frequency of replacement is significantly reduced, offering added convenience for users.

Addressing contemporary privacy and data security concerns, Brother's new printers are equipped with robust security measures designed to protect user data. Each printer incorporates a triple-layer security system at the device, network and document level, ensuring data integrity at every step. Users can, therefore, be assured of holistic data protection, providing much-needed peace of mind.

The printer range is not only compact and efficient but also offers versatile connectivity options, including Gigabit Ethernet, 5GHz WiFi, and USB support. This allows users to print from anywhere in the office or while on the move with a mobile device. The USB functionality, in particular, enables quick, direct printing from a USB drive without the requirement of a computer, thereby offering maximum convenience.

Already launched in New Zealand, this brand-new range of LED laser printers can be purchased through Brother's nationwide network of authorised business partners. The range comprises home and small office models, such as the DCP-L3560CDW, HL-L3240CDW, MFC-L3755CDW, and the MFC-L3760CDW. The company has also introduced two professional models for business use on managed print service agreements, the HL-L8240CDW and MFC-L8390CDW.

In the ever-evolving world of digital technology, Brother continues to innovate its product offerings with user needs and the environment at the heart of its designs. Its latest colourful and connected LED laser printer range, offering superior quality, speed, and comprehensive security features, is a testament to this commitment.

Founded in Nagoya, Japan, in 1908, Brother is dedicated to product innovation. Since 1960, Brother New Zealand has proudly called Aotearoa home, offering a diverse range of cutting-edge technologies for businesses and homes. Today, Brother's product portfolio includes printing, labelling, and sewing solutions. In 2020, Brother New Zealand was named an Authorised Distributor for Konica Minolta, distributing their award-winning A3 laser office equipment.