Story image

Mitel partners with Aussie distributor to bring UCaaS to A/NZ

04 Dec 2018

Mitel announced a master agent agreement with Tradewinds Brokerage, a Telarus company, which will expand the coverage of the unified communications as a service (UCaaS) market in Australia and New Zealand (A/NZ).

Tradewinds Brokerage will be Mitel’s first official master agent in the region. The partnership will enable Mitel to extend the value of the master agent go-to-market model and grow its share of the global UCaaS market.

As part of the agreement, Tradewinds agents will offer Mitel’s MiCloud Connect solution to accelerate customers’ migration to the cloud with full support and expertise from Mitel and Tradewinds. 

“The partnership with Mitel provides tremendous value to our brokers and their customers as they optimise their communications with flexible, cloud-based technologies,” said Tony Heywood, director and head of channels A/NZ, Tradewinds Brokerage. 

“Mitel’s UCaaS offering brings together the communications tools a business needs into a single, easy solution that will help users be more productive.” 

“As we continue to advance our agent model in Australia and New Zealand, having Mitel’s solutions in our portfolio will reinforce our position as a market leader for the brokerage of cloud-based services.”

MiCloud Connect is an end-to-end UCaaS solution that supposedly empowers users to work more efficiently, regardless of location, with seamless call control, collaboration, messaging, web and video conferencing, mobile apps, contact centre capabilities and more.

Backed by Mitel’s UCaaS solution, the partnership will expand access to new market segments and revenue opportunities for local technology resellers. 

Mitel will also have a dedicated team led by A/NZ Cloud Manager, Andrew Ward, to ensure further cloud services adoption in the region.

Mitel A/NZ VP Frank Skiffington says, “Mitel has a long-standing partnership with the parent company of Tradewinds and a history of helping customers in the ANZ market successfully transition their businesses to the cloud. 

“The partnership with Tradewinds enables us to further that success together by jointly offering the Australian IT&T community world-class UCaaS solutions that support their objectives for digital transformation.”

Overview: 

  • Enhances regional alignment with Mitel’s global go-to-market approach and focus on accelerating the move to cloud.
  • Allows technology resellers to confidently transition customers to UCaaS with the support and experience of the Mitel and Tradewinds teams.
  • Provides greater cloud choice for businesses ranging from SMBs to large retail enterprises seeking communications that are easy to use and quick to deploy.
Unisys encourages financial institutions to adopt open banking
“It establishes the bank as an integral part of the customers’ life – a ‘one-stop-shop’ where they can get personalised products and services they want, when they want them.”
Developers use Intel AI to solve some of the world’s biggest challenges
Risab Biswas developed a computer vision application to help farmers more easily detect pathological disease in their plants.
Smarter cities through cross-border and G2G collaborations
"As countries race ahead in their bid to accelerate smart city development through industrialisation, the environment and ultimately humanity is paying the price for this phenomenon."
SingularityNET CEO discusses the future of AI
"In my view, AI will eliminate essentially all need for humans to do practical work."
You're invited: Adobe Symposium 2019, Sydney
The event will bring together 4000 business leaders, marketers, IT and digital experts, as well as creative professionals to Sydney’s International Convention Centre in the heart of the city.
Toshiba launches fast rotary cutter for B-EX6T1 printer
Intended primarily for industrial applications, these popular printers combine state-of-the-art technology with usability, reliability and low TCO.
How the 5G Telco market is transforming
"Over the past six months, more people in the general populace have begun using the term 5G in their regular conversations."
Innodisk launces AIoT solution for the medical field
One of the challenges of AIoT is keeping tabs on the many devices involved in the system.