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Stories by Dwayne Alexander

Kiwi Stories

Written by Dwayne Alexander

Why your domain experience is the only moat that AI can't breach
Artificial Intelligence

Why your domain experience is the only moat that AI can't breach

Decades of domain expertise remain the key competitive edge AI cannot replicate, requiring painstaking human curation, not quick automation, to harness effectively.

By Dwayne Alexander • 7 min read • Wed, 17th Sep 2025
Crisis communications in the AI era – Are you ready for the new robots, machines and engines?
Digital Transformation

Crisis communications in the AI era – Are you ready for the new robots, machines and engines?

As AI revolutionises our lives, companies must prepare for its impact on crisis management, addressing risks and harnessing opportunities to protect their reputation.

By Dwayne Alexander • 5 min read • Thu, 6th Mar 2025

Global Stories

Written by Dwayne Alexander

Two decades of gold, buried under 2000 metres of granite
Data Analytics

Two decades of gold, buried under 2000 metres of granite

In 2026, businesses will finally unlock AI's true value by mining decades of unstructured data-two kilometres beneath the surface of their digital archives.

By Dwayne Alexander • 6 min read • Fri, 31st Oct 2025
If AI stocks are in a bubble, why hasn't the real economy caught up yet?
Enterprise Resource Planning

If AI stocks are in a bubble, why hasn't the real economy caught up yet?

Only 25% of mid-market firms have fully deployed AI, yet stock valuations assume full adoption, revealing a gap between hype and reality in AI investment.

By Dwayne Alexander • 7 min read • Mon, 20th Oct 2025
Beyond Google: When AI tells your story - A crisis recovery roadmap for C-suite & boards
Breach Prevention

Beyond Google: When AI tells your story - A crisis recovery roadmap for C-suite & boards

C-suite leaders must now manage reputations shaped by AI narratives from ChatGPT and others, facing both misinformation and unavoidable truths.

By Dwayne Alexander • 8 min read • Fri, 3rd Oct 2025
Why our business is going AI-in-the-loop instead of human-in-the-loop
DevOps

Why our business is going AI-in-the-loop instead of human-in-the-loop

Alexander PR adopts AI-in-the-loop approach, placing AI within human-led workflows to boost accuracy and creativity while maintaining quality control.

By Dwayne Alexander • 5 min read • Mon, 1st Sep 2025
AI search transforms brand visibility, making trust essential
Marketing Technologies

AI search transforms brand visibility, making trust essential

As AI reshapes search, firms can boost visibility on ChatGPT and other LLMs by building authoritative content and engaging trusted journalists.

By Dwayne Alexander • 6 min read • Fri, 6th Jun 2025