Acronis gets personal, launches backup service in ANZ

​Acronis has launched its Acronis Backup Service and its new software-defined storage data center for the ANZ region.

Acronis Backup Service is the vendor's new dual local and cloud backup service with bare metal recovery to any destination or system in the event of a disaster.

Powered by the Acronis AnyData Engine, it lets organisations store and control data in virtual, physical, cloud and mobile environments.

It can be both centrally and remotely managed and is designed to improve end-user productivity.

"Acronis Backup Service is engineered to support partners and end-users who don't have their own data centre but need enterprise-class data protection.

"It lets them provision cloud backup and recovery services for all leading infrastructure platforms, with no up front costs and without changing the way they sell and do business," says John Zanni, Acronis Cloud Solutions SVP.

He says the offering can recover individual files, hard disks and entire organisations' systems, while at the same time meeting specific in-house recovery requirements.

The service includes an all-in-one local and cloud backup for ultimate dual protection, granular file backup and recovery for critical data, disk imaging backup for total protection, and cloud web-based management for scalability.  In combination with Acronis Backup Service and Acronis Backup Cloud, the company now also offers a local software-defined storage data centre in ANZ.

A recent survey conducted by IDC for Acronis found that businesses in the Asia/Pacific region want their cloud-based data primarily stored within the same country as where they hold data on-premise.

"This goes for ANZ as well, according to a 2014 report from Frost - Sullivan Australia's data center services market is expected to grow at a CAGR of 13.9% from 2013 to 2020 to reach $1,737 million by 2020," says Lincoln Goldsmith, Acronis ANZ general manager.