Cybersecurity, AI, IoT top enterprise tech priorities for 2024-2025

New research conducted by IoT Analytics has identified the principal technology priorities for enterprises in 2024 and 2025, with cybersecurity, process automation, and IT software retaining the top three positions.

These areas are projected to remain dominant into the following year. The increasing significance of Artificial Intelligence (AI) is also evident, with AI anticipated to ascend to the fourth-ranked priority by 2025. Additionally, the Internet of Things (IoT) continues to be a prominent area of focus, maintaining its fifth position.

Knud Lasse Lueth, the CEO of IoT Analytics, elaborated on these findings: "We are witnessing a growing emphasis on AI across industries, yet cybersecurity remains a top priority as companies uncover new vulnerabilities during their digital transformation journey. As the CEO of a market research company focusing on IoT, I am pleased to see IoT in the top five priorities. While its climb has been slower than AI's, IoT is steadily becoming more crucial to enterprises worldwide."

The report highlights how enterprises are prioritising their technology investments, with an annual survey conducted by IoT Analytics involving senior IT decision-makers providing insight into these trends. The results indicate that organisations are heavily investing in cybersecurity measures to protect against emerging threats as they continue their journeys towards digitisation. Additionally, there is an ongoing focus on enhancing process automation and deploying comprehensive IT software solutions such as Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems.

As AI climbs the ranks to the fourth priority, it reflects the growing recognition of its potential to revolutionise various aspects of business operations, from customer service to data analytics. The consistent prioritisation of IoT highlights its slow but steady integration into enterprise architectures, signifying its role in driving efficiency and innovation.

This analysis by IoT Analytics provides a detailed overview of where enterprises are placing their technological bets and how these priorities shift year over year. The steady position of IoT suggests its underlying importance and gradual development in the strategic plans of many companies. At the same time, the rise of AI underscores the increasing recognition of its transformative capabilities.

The findings indicate that, despite the rapid advancements and diversification of technology, cybersecurity remains a non-negotiable focus for organisations. With the pervasive risk of cyber threats, enterprises are compelled to strengthen their defences continuously. Coupled with that, the drive towards automation and comprehensive IT software solutions mirrors the industry's efforts to streamline operations and enhance efficiency.

The research article from IoT Analytics provides an enriched context for these trends through detailed analysis and the latest findings. It emphasises the enduring need for robust cybersecurity measures parallel to the growing integration of advanced technologies like AI and IoT. As enterprises look to the future, it is clear that investment in these key areas will play a crucial role in shaping their digital strategies and sustaining competitive advantage.

The consistent prioritisation of cybersecurity highlights its critical role in safeguarding organisational assets and ensuring operational continuity. The anticipated ascent of AI reflects its perceived value and potential impact, while IoT's sustained position conveys its growing utility and adoption in enterprise environments. The report offers a comprehensive understanding of these dynamics, aiding organisations in navigating their technology investment decisions.