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Exclusive: RUCKUS's new switch series excites customers
Wed, 12th Apr 2023
FYI, this story is more than a year old

RUCKUS has grown its sales and customers in recent months, further cementing its place in the industry and giving the company a lot to be excited about.

What new offerings does RUCKUS have?

Recently, RUCKUS released its ICX 8200 Switches. The RUCKUS ICX 8200 Switch series is specifically designed to handle next-generation wireless first and IoT campus networks. 

The intelligent, scalable edge switches deliver enterprise-class functionality at an affordable price without compromising performance and reliability.

They offer manageability, performance, and reliability with the flexibility, cost-effectiveness, and "pay as you grow" scalability of a stackable solution. Some of the product's key features include:

  • Unmatched connectivity options: gigabit, multigigabit edge ports and FttR in a single stackable switch series.
  • Maximum performance: 2.5/5/10 GbE edge ports for the latest multigigabit Wi-Fi APs with support for Wi-Fi 5, Wi-Fi 6/6E, Wi-Fi 7 and beyond.
  • Up to 8x 25 Gbps SFP28 dual-mode uplink/stacking ports eliminate uplink bottlenecks and deliver low latency for cloud applications.
  • High power delivery: power next-generation wireless APs and IoT devices with up to 90W per port of PoE and a high PoE budget of up to 1480W per unit.
  • Enhanced security and data privacy: with VXLAN support for advanced network segmentation and data confidentiality.

There are also three years of technical support assistance, and center support included, in addition to a limited lifetime warranty with every ICX 8200.

"We're combining the best in wireless—Wi-Fi, 5G, IoT—and simplifying them to deliver unified multi-access wireless networks for new enterprise applications and operator offerings," says Bart Giordano, President of Networking, Intelligent Cellular & Security, CommScope. 

Who are RUCKUS's new customers?

One group that RUCKUS has focused closely on is that of Aged Care and Multi-Dweling units (MDUs). With 16% of the Australian population now aged 65 and older – a figure set to steadily rise for the extended future – the need for post-retirement care is only going to grow.

RUCKUS recognised this and has the ability to provide the services that the group needs, but there were a few questions that RUCKUS had to answer first.

  • Has it tested whether its network solution's Wi-Fi capacity and coverage truly meet client density and application requirements?
  • Can its network meet current and future demand from residents for high-bandwidth communication and entertainment?
  • Does its network solutions offer secure and personalised Wi-Fi access to its residents without adding cost or complexity?
  • Will RUCKUS's network allow it to implement always-on monitoring for higher-quality resident care?
  • Can its network solution reduce its carbon footprint and increase RUCKUS's building's efficiency?
  • Does RUCKUS's network solution come with unified management, complete visibility and analytics for all parts of the network?
  • Has its network architecture been designed to support future business outcomes?

These questions helped to inform RUCKUS of whether it was delivering the best experience possible for its customers.

"The challenge for most businesses is that they lack the expertise to build and operate a complex assortment of discrete, separately managed cellular and Wi-Fi networks," adds Giordano.

"Enterprises are turning to their mobile network operators and integrator partners for the skills they need to wirelessly support new and emerging IoT, telemetry, robotics, logistics, extended reality, and other modern use cases."

RUCKUS has built up expertise and a track record in connecting multitenancy facilities with complex, fast-evolving use cases. That's why aged care operators are increasingly turning to it to guide their digital decision-making.

How is RUCKUS interacting with its partners?

One way RUCKUS is interacting with its partners is through its RUCKUS with a Purpose Roadshow. At this roadshow, RUCKUS's partners got the opportunity to learn what the latest updates and improvements are to RUCKUS's offerings. There are also Product Roadmap sessions in Auckland, Wellington and Christchurch, with plenty of games and surprises for attendees.