The Parihaka International Peace Festival, held this year from January 8th to 10th, is rooted in Parihaka’s tradition of peaceful resistance, but underneath the long history and traditions, a Te Atiawa software entrepreneur continues to make sure to keep the underlying technology modern.

Patrick Moore, along with his company Endev, decided in 2006 that he wanted to help his whanau with the festival. Endev became the technology sponsors for the event in order to implement web technology to optimise the arrival and booking experience for festival attendees.

By creating a more advanced ticketing system for faster online booking and the ability for volunteers to organise tasks online, Moore’s system has freed up cash flow, allowing organisers to keep the event affordable and convenient for attendees.

The online booking system deployed by Endev was first implemented in 2007, and the 2010 festival included a new eTicketing system that allowed volunteers to use a barcode reader to scan tickets.

The festival was launched in 2005 and this year’s line-up included performers such as: Tiki Taane, Smashproof, Fat Freddy’s Drop, Cornerstone Roots and Ladi 6.