Outbrain hires ex-Foxtel exec Chris Oxley as Country Manager for ANZ, Singapore

Leading technology platform for the open web, Outbrain, has announced the appointment of former Foxtel Media executive, Chris Oxley, to the role of Country Manager for Australia, New Zealand, and Singapore.

Oxley, boasting an extensive 18-year career in digital media, will be responsible for leading the expansion of Outbrain's advertising business across these key markets. His wide-ranging role will encompass determining and implementing the company's commercial strategy, spotting and driving new business opportunities, and managing Outbrain's sales teams in the region. His focus will be on accelerating revenue growth through building and maintaining strategic partnerships, and projecting the company's value proposition.

Prior to Outbrain, Oxley held the esteemed role of National Head of Digital Sales at Foxtel Media. In this capacity, he launched Programmatic TV, and led initiatives to commercialise advertising on the streaming platform, Binge. Oxley also enjoyed successful roles at Yahoo and BSkyB, each contributing to his profound understanding of ad tech platforms, programmatic advertising, and data-driven marketing.

Reflecting on his appointment, Oxley said, "Outbrain has quickly become a leader in digital media, connecting advertisers with premium audiences in contextually relevant environments. I'm thrilled to have this opportunity to lead the ANZ and Singapore teams, solidifying our role as the primary engagement partner for some of the world's top digital media companies."

Oxley will report directly to Amrita de la Peña, the Managing Director APAC, based in Singapore. De la Peña offers high praise for Oxley as she speaks on his appointment, saying, "Chris is a best-in-class sales leader. He leads from the front and has a remarkable track record of empowering sales teams to surpass their targets. He possesses extensive expertise with a passion in digital media and he strives to build an incredible sales team who are just as passionate as he is."

As Outbrain seeks to elevate its presence within the key markets of ANZ and Singapore, Oxley is poised to be instrumental in forging pivotal relationships with high-level agency holding companies. His visionary mindset, strong relationships in-market, and successful track record of leading high performing teams are key traits that single him out for this crucial role.

De la Peña continued, "Chris was selected for his visionary mindset, strong relationships in-market, and successful track record of leading high performing teams.We are thrilled to welcome Chris to Outbrain at this exciting time of growth." The appointment is effective immediately.