itb-nz logo
Story image

Rackspace renames company, launches four new solutions

09 Jun 2020

In a major overhaul to its operations, Rackspace has today announced plans to provide four different solutions spanning the technology transformation cycle – and a change to its name.

Rackspace Technology, as it’s now called, says the move was in response to the growing trend towards digital transformation as the world shifted to remote working and learning, and aims to bring the company’s multicloud experience to the wider market. 

“Our technical acumen with the world’s leading cloud technologies – across apps, data and security – empowers our customers to build new revenue streams, increase efficiency, and create incredible experiences,” says Rackspace Technology chief executive officer Kevin Jones.

“Our new name, mission and multicloud solutions better represent the full value we bring to market. 

“Our mission is simple. Embrace technology. Empower customers. Deliver the future.”

The company’s four new solutions focus on cloud optimisation, security, cloud-native enablement and data modernisation – and Rackspace Technology says they were designed to both empower customers to address the challenges of today and to meet new demands.

Here is some extra detail about the four solutions:

Cloud Optimisation empowers customers to improve costs and performance for a changing market while delivering the experience their end customers demand.

Cloud Security provides customers with expert security and compliance services for the enterprise and the cloud.

Cloud-Native Enablement accelerates multicloud transformation with cloud-native application, data, and security built-in a DevOps culture.

Data Modernisation helps customers make predictive, data-driven decisions that accelerate innovation and increase ROI leveraging modern data analytics.

 “Our first year of savings with Rackspace was in the 40-45% range versus our historical run costs,” says Wyndham Hotels and Resorts executive vice president and chief information officer Scott Strickland. 

“As we’ve continued to optimise, our second and third year of savings will be more than 60%.

“Rackspace has been a tremendous partner, and their strategic shift to double down on new multicloud solutions addresses our long-term business needs.”

The move comes after a series of acquisitions and strategic partnerships, as well as the company’s expansion into New Zealand early last month.

The new office, in Auckland, was part of Rackspace Technology’s plan to bolster customer care in the region at a time when organisations were looking to cloud solutions for greater efficiencies and disaster relief recovery.

The company also said at the time that it was looking to employ more talent locally over the coming months to help support New Zealand businesses as they transform, pivot and rebuild post-COVID-19.

Story image
Gartner: Security leaders must balance risk, trust and opportunity
Security and risk leaders must focus on balancing risk, trust and opportunity to help maintain the ability of their organisations to function.More
Story image
Video: 10 Minute IT Jam – Who is Nintex?
Nintex is a global heavyweight in in the field of process automation. More
Link image
<span class="coloured">Unleash the intelligent way to automate at Pega Discover – Intelligent Automation</span>
Find out how the world’s largest brands are accelerating business and simplifying systems in this two-hour, interactive virtual event. By the end you’ll be primed to start getting business done smarter and faster while scaling toward your biggest business goals. Register Now.More
Story image
IT leaders fear increase risk of cyber attacks while working from home
More than 80% of IT leaders believe their company is at a greater risk of cyber attacks when their staff are working from home, according to new research. More
Story image
From 1G to 5G: How innovations in cellular have shaped our lives
As we look to the present decade from 2020 onwards, 5G will be at the forefront. The race for 5G is not about merely deploying new infrastructure, but getting the first-mover advantage in who can build and take the leadership role in the host of new applications and services that 5G will enable.More
Story image
AI in the finance sector - and how it will revolutionise banking
With the bar to success set so much higher amid lockdowns, innovation is almost essential, and one of the clearest paths to innovating a business model is through AI.More