Spam costs NZ businesses millions
Digital Kiwi, an IT services company, have calculated the costs of spam and has decided to tackle the problem head on with a new locally-produced anti-spam appliance.
The company looked at the typical Kiwi SME, which would have an average of 12 desktop computers and ten mobile devices and received 8000 emails per day, of which 90% is spam. Estimating the costs associated with lost productivity, wasted IT resources and time and money spent on getting the IT team to deal with spam and problems caused the total cost to the company was around $20,000 per year.
Digital Kiwi decided to create and produce an affordable solution to deal with spam and recently launched Spam Gate, an anti-spam appliance aimed at the New Zealand SME market.
The device is able to handle 90,000 emails per day and uses filtering technology to distinguish spam from legitimate emails. The company said Spam Gate accurately filters out 99% of spam emails while having a low rate of false positives.
Managing Director of Digital Kiwi David White said: “At the moment we are offering customers a free 30-day trial of Spam Gate and so far we haven’t had one decide not to keep it at the end of the free trial period. I think that speaks volumes for its value.”
