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Trend Micro bolsters security offering with complete device and identity protection

By Shannon Williams
Fri 20 Aug 2021

Cybersecurity solutions firm Trend Micro has announced the launch of Trend Micro Device Security Ultimate, the first-of-its-kind to protect PC, Mac, mobile phones, tablets, and smart home devices as one solution. 

The solution also brings together identity theft and dark web monitoring, WiFi protection, password manager and parental controls into one comprehensive offering, to keep individuals and families safe no matter where they are and what device they use.

Trend Micro Device Security Ultimate has been launched following research from Trend Micro which found that people are worried about the security of the smart devices they use every day, but continue to fall short when it comes to basic security hygiene. 

Smart TVs were cited as the top concern, with one-in-three surveyed (33 percent) worried about their security risks. This was followed by routers (27 percent), streaming devices (17 percent), and game consoles (15 percent). Despite this, only one-in-three (33 percent) change generic passwords or update the firmware on their devices, and just 13 percent replace outdated routers, leaving devices vulnerable to cyber risks such as viruses, malware, and ransomware. This can put sensitive personal information at risk and lead to significant financial and emotional strain.

The research also found that the rise in digital devices used by children is driving increased concerns for parents, and almost half (46 percent) are worried their kids are spending too much time online. When it comes to the content they are engaging with, 56 percent of parents are worried their children are exposed to risks online, and 52 percent are worried their kids are accessing inappropriate content on the Internet, including on popular apps such as TikTok.

"More and more smart devices are being brought into people's lives and homes, and while this allows us to access richer content, have better communication and achieve greater convenience, it also comes with an increased exposure to cyber risks," says Tim Falinski, managing director, APAC, Trend Micro. 

"Trend Micro Device Security Ultimate has been designed with all of this in mind - security for the way we live today. Whether people are worried about their passwords being hacked, identity theft, or their kids accessing inappropriate content, our new solution ensures that every device is equipped with complete protection against these threats both inside and outside the home."

Trend Micro Device Security Ultimate offers:

-        Protection for PCs, Macs, mobile phones and tablets 

-        Antivirus, malware, ransomware & spyware protection

-        Dark Web monitoring to guard against identity theft

-        Password management and protection

-        Secure VPN to protect your privacy

-        The ability to keep children safe online inside and outside the home

-        Bundled with Home Network Security for ultimate protection for smart devices such as smart TVs and game consoles, and kids mobile phones and tablets


 

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