Tech news for NZ's largest enterprises
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New open data initiative from Microsoft, Adobe & SAP
The three tech titans have made a major announcement reflecting their view of data inter-operability in the future.
Adobe's purchase of Marketo becomes talking point for marketing cloud integration
Adobe is handing over US$4.75 billion (NZ$7.1 billion) to acquire B2B marketing cloud firm Marketo
How to use AI to optimise customer experiences
“Personalisation must be at the core of every customer experience and if it isn’t, brands risk losing customer loyalty and business."
Meeting Solutions Magic Quad - The Leaders' pros and cons
LogMeIn, Zoom, Microsoft and Cisco are ‘Leaders’ in the Gartner Meeting Solutions Magic Quadrant. We look at the strengths and cautions for each.
Adobe announces open platform for Experience Design
Leveraging Adobe XD APIs, developers can now build on top of Adobe XD.
Exclusive: Westpac reveals how they embraced digital transformation
"Roles are changing and it’s important for employees to change with them."
The exponential potential of AI within a business environment
AI could completely change the way businesses approach marketing.
'Fascinating' vendor cloud battle ongoing in healthy SaaS market
It hasn’t been around for long, but Synergy Research Group says the enterprise software-as-a-service (SaaS) can now be considered mature.
The role of CIO is undergoing a major change
The CIO is now playing a much bigger role in customer experience and engagement.
Photo gallery: An inside look at Adobe Symposium 2018
This event was the place to be for both A/NZ creative professionals as well as forward-looking businesses of all sizes.
Immersive storytelling: Adobe’s vision for VR/AR
Before the event, Adobe announced that they would be featuring VR and some of the ways they see it impacting the future.
APAC research: Why it pays to be an experience-driven business
"The age of the experience-driven business is well and truly upon us and it’s encouraging to see brands across APAC investing in experiences."
Datacom wins Adobe award
Adobe has gathered leading experience makers from around the world for Adobe Symposium 2018, which commenced today in Sydney.
HAND ON REVIEW: channeling the creative mind with HP’s ZBook x2
Built from the ground up to suit the needs of creative professionals, the HP ZBook x2 is not you're average 2-in-1.
Adobe advances Microsoft partnership with new innovations
Adobe Sign is now deeply integrated with Microsoft Dynamics 365, providing real-time access to customer details from LinkedIn Sales Navigator.
Adobe launches augmented reality platform, Project Aero, at Apple WWDC
Adobe recently shared a preview of Project Aero, a new augmented reality authoring tool and multi-platform system.
Adobe receives patent for Data Export Controls in Audience Manager
"We didn’t want to allow even one hole in how the system was built since that would jeopardise our clients, it was a very iterative process.”
Okta and VMware partner to deliver identity capabilities for the cloud workspace
The two have announced a partnership and integration between VMware Workspace ONE and the Okta Identity Cloud.
Adobe to acquire Magento, adds commerce to its offering suite
The Magento Platform brings together digital commerce, order management and predictive intelligence into a unified commerce platform.
Adobe brings analytics to paid search campaigns with new integrations
The company has launched 'Advertising Analytics for Paid Search' in an effort to provide more clarity to paid search campaigns.
Adobe and NVIDIA partner to ‘delight artists’ with AI
The partnership aims to extend the availability of Sensei APIs and broaden its audience to developers, data scientists and partners.
Adobe Sign announces new partnerships and payments integration
Adobe Sign is designed to help organisations speed up business and plug into third-party applications to deliver seamless customer experiences.
Adobe Advertising Cloud’s updated UI And AI features driving higher ROI
Adobe Advertising Cloud Search is simplifying the process for using audience targeting in search marketing.
Asia Pacific marketers now global leaders in AI adoption – report
While half (51%) of North American marketers see ‘no perceived need’ for AI, only a third (38%) of APAC marketers share this sentiment.
Whitepaper: How to explain why IT security needs more budget
Do you want to convince your higher-ups that IT and security need more budget?
A step-by-step guide to starting the security discussion with your executives
Your organisation has “jewels” in your servers and critical endpoints: Data.
Infographic: Why an outdated unified comms solution hurts your business
Seventy-one percent of IT professionals say their organisations use multiple communication or collaboration solutions unnecessarily.
The features that should be front and centre when evaluating SIEMs
According to Frost & Sullivan, SIEM can either be an enabler or a retardant and there's a thin line between the two - here's the key attributes.
Review: Cut through the noise with AI-driven threat analytics
SANS has provided an independent review of a new AI analytics solution designed to rescue businesses 'drowning in data' from SIEM platforms.