Technology news for New Zealand's largest enterprises
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Marketers need to catch up with changes in media consumption trends – Adobe
An Adobe Digital Insights report found that 78% of brands underinvest on smartphone advertising.
Adobe's Creative Cloud update expands video tools to include VR and 4K support, Pond5 integration
This release, now available to customers, delivers new features to allow video producers to create, deliver and monetise video assets faster.
Don’t pay for what is for free: Malicious Adobe Flash Player app found on Google Play
F11 did not contain any harmful code. Instead, it relied purely on social engineering, tricking users into paying €18 ($19) for Adobe Flash Player.
Adobe launches Experience cloud; announces collaboration with Microsoft
“Adobe Experience Cloud gives businesses everything they need to deliver a well-designed, personal & consistent experience that delights customers."
China, India, Malaysia and New Zealand leading the world in smartphone growth
“These countries are not showing any signs of slowing down over the course of 2017.”
Adobe announces big winners of APAC partner awards
"Congratulations to Adobe’s Innovation Awards winners on all the great success accomplished this year.”
Adobe: CX, mobile apps, social media and culture tops the priority list
Adobe has released its 2017 Econsultancy/Adobe Digital Trends report, revealing the key trends around customers experience, content, data and culture.
Aussies more romantic than Kiwis, Adobe reckons, but we like the bedroom
Pulses look set to be racing in France and New Zealand this Valentine’s Day as the only two countries to search for images of couples in bed.
Simplicity to dominate visual trends in 2017, says Adobe
"2016 was a year filled with digital chaos, distraction and uncertainty. This year, the world is ready for simplicity and truth."
Adobe's trend predictions brings gender roles and diversity to the forefront
“And shining a spotlight on female creators and subjects will highlight gender roles and diversity for completely new perspectives in 2017.”
Machine learning, drones, 3D and digital art: Adobe on how technology is changing design
“A new design trend is no different than a new invention – inventions either make something better, or reveal a need we didn’t know we had."
Wrapping up 2016 with the best of bizEDGE
We take a look back at the year that was and the stories that interested New Zealand's entrepreneurial sector.
Adobe's role in the fascinating evolution of fonts
A quick version of how font technologies have transformed and Adobe's latest approach.
Adobe launches new PDF scanning function on mobile
The new scanning component in the Reader mobile app enables users to snap a photo and turn that scan into a signable, shareable, storable, secure PDF.
Three revolutionary future products from Adobe's labs
We look at three up and coming Adobe products that will blow your mind.
6 trends transforming the future of Adobe
We look at the key trends that Adobe is using to drive it's creative software business forward.
Adobe Creative Cloud applications receive major updates
We summarise the changes made yesterday to Adobe's collection of design tools.
Adobe releases enhancements for Acrobat
“As digital transformation advances, the ways in which we work, and the tools that we use, must evolve too."
Adobe launches new features for Photoshop fanatics
"For this release, we focused on further automating the organisation and editing process, so Elements does the heavy lifting."
Creatives and businesses need to 'adapt quickly' to survive
"They need to be able to create on-the-go, collaborate with team members across different devices and geographies,"
Major announcement: Microsoft reveals new cloud partnership at Ignite 2016
Today at Microsoft Ignite 2016, Microsoft announced a new partnership with who they call the ‘most creative company in the industry’.
Adobe launches amazing clothing line inspired by... stock images?
Adobe has stepped into the fashion world with the launch of its own clothing line, taking inspiration from random stock photos.
Cutting edge tech marketing: Google, Adobe and Facebook come out on top
Google, Adobe, Facebook, Marketo and Salesforce lead the way when it comes to ‘cutting edge’ marketing technology vendors, IDC says.
Adobe reveals sweeping innovations to Creative Cloud & Marketing Cloud
Adobe's plans to keep on innovating its Creative Cloud & Marketing Cloud suites keep coming, as the company announces new features including VR & 3D.