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Artificial Intelligence Engine Optimisation (AEO) Stories - Page 2

Kiwi Stories

Artificial Intelligence Engine Optimisation (AEO) stories

Why AI search is reshaping how Kiwis see businesses
Marketing Technologies

Why AI search is reshaping how Kiwis see businesses

As Kiwis increasingly 'ask AI' before buying, leaders must learn to shape algorithm answers or risk losing control of their brand story.

By Jack Wheeler • 4 min read • Wed, 11th Feb 2026
Pead launches GEO service to shape AI brand answers
Marketing Technologies

Pead launches GEO service to shape AI brand answers

Auckland agency Pead launches GEO service to help brands influence how AI tools like ChatGPT, Copilot and Gemini answer consumer queries.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 11th Feb 2026

Global Stories

Artificial Intelligence Engine Optimisation (AEO) stories

Conductor AI tools embedded in Acquia CMS workflows
Enterprise Content Management

Conductor AI tools embedded in Acquia CMS workflows

Conductor's AI content tools will be embedded directly into Acquia CMS, moving optimisation into the authoring workflow for enterprise teams.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 25th Feb 2026
Multipole AI launches AIMSOO to boost SME AI visibility
Software-as-a-Service

Multipole AI launches AIMSOO to boost SME AI visibility

Multipole AI has launched AIMSOO, a free platform to help SMEs boost visibility in AI-driven search and chat interfaces.

By Shannon Williams • 4 min read • Fri, 20th Feb 2026
Gartner: LLMs to reshape PR budgets & staff chatbots
Marketing Technologies

Gartner: LLMs to reshape PR budgets & staff chatbots

Gartner predicts public LLMs will double PR budgets by 2027 as AI search reshapes discovery and employee chatbots replace intranets.

By Sean Mitchell • 4 min read • Wed, 18th Feb 2026
Umbraco debuts Compose for GraphQL-first data integration
Software-as-a-Service

Umbraco debuts Compose for GraphQL-first data integration

Umbraco launches Compose, a GraphQL-first SaaS to standardise data flows across composable digital experience and eCommerce stacks.

By Mark Tarre • 4 min read • Thu, 5th Feb 2026
Generative AI platforms drive surge in digital discovery & sales
Customer Experience

Generative AI platforms drive surge in digital discovery & sales

Generative AI platforms have boosted digital discovery and sales, with app downloads up 319% and AI referrals generating 1.1 billion visits in June 2025.

By Sean Mitchell • 4 min read • Wed, 3rd Dec 2025
AI search Is redefining retail performance and the future of work. Most retailers are not ready
Digital Transformation

AI search Is redefining retail performance and the future of work. Most retailers are not ready

AI-powered search is transforming retail, but 85% of Australian retailers are unprepared, risking visibility and growth as AI reshapes online shopping by 2026.

By JP Tucker • 4 min read • Sat, 22nd Nov 2025
Search and you shall find: How to optimise your content for AI
Marketing Technologies

Search and you shall find: How to optimise your content for AI

AI is transforming search, urging companies to optimise content for AI alongside SEO to capture growing referral traffic from generative AI tools like ChatGPT.

By Russ Jeffery • 4 min read • Sat, 22nd Nov 2025
SEO Isn't Dead: How GEO and the new dual-engine model will shape brand success in 2026
Marketing Technologies

SEO Isn't Dead: How GEO and the new dual-engine model will shape brand success in 2026

SEO is evolving in 2026 with Generative Engine Optimisation (GEO), merging to boost digital authority and shape brand discovery in an AI-driven world.

By Dan Kalinski • 4 min read • Fri, 21st Nov 2025
AI-driven search reshapes digital brand visibility & discovery
Digital Transformation

AI-driven search reshapes digital brand visibility & discovery

Conductor's new report reveals AI tools like ChatGPT are reshaping digital brand visibility, with AI-driven search now influencing discovery across key sectors.

By Shannon Williams • 3 min read • Thu, 20th Nov 2025
Brandi AI launches programme to boost agency visibility in AI
Marketing Technologies

Brandi AI launches programme to boost agency visibility in AI

Brandi AI launches a global programme helping agencies boost client brand visibility in AI-generated content through advanced analytics and GEO services.

By Sean Mitchell • 4 min read • Fri, 24th Oct 2025

Stories from Other Regions

Artificial Intelligence Engine Optimisation (AEO) stories

AI spend surges but marketers struggle to generate value
Digital Transformation

AI spend surges but marketers struggle to generate value

Marketers pour money into AI, yet most still blast generic spam as fragmented data blocks the real conversations customers now expect.

By Catherine Knowles • 4 min read • Sat, 28th Feb 2026
Visibility in the age of AI: How to make your brand appear in AI search
Marketing Technologies

Visibility in the age of AI: How to make your brand appear in AI search

In the AI era, brand visibility hinges on a consistent digital footprint and trusted mentions, reshaping marketing into a strategic investment for lasting influence.

By Aleksandra Phelan • 3 min read • Sat, 22nd Nov 2025
From searchable to AI-Visible: The next frontier of personal branding
Marketing Technologies

From searchable to AI-Visible: The next frontier of personal branding

AI assistants now shape personal brands by interpreting online presence, making consistent, quality content vital for founders to build trust and opportunities.

By Alexander Storozhuk • 5 min read • Fri, 21st Nov 2025