Black Friday news stories
Search engine optimisation
Online shopping: Mobile traffic soars but consumers still prefer to buy via desktop - Contentsquare report
Consumers may be turning to their mobiles to browse online stores, but desktop still rules the roost when it comes to making actual purchases.
Record number of cyberattacks over Black Friday weekend
There were a record number of cyberattacks over Black Friday weekend, with companies facing a flood of DDoS attacks, according to new research from IT security provider, Link11.
Black Friday and Cyber Monday set to represent historic security challenges for retailers
Cybercriminals continue to take advantage of increased online interactions and transactions, launching a staggering 5.4 million DDoS attacks from January to June 2021.
Spike in phishing scams expected ahead of holiday shopping season
Consumers are being warned to prepare for a spike in phishing attacks this holiday season, with cybercriminals expected to impersonate delivery companies.
Breakfast bites - which is better for eCommerce - Black Friday or Boxing Day?
Which sales events should your business focus its marketing on? Join Similarweb for this morning session on 21 October and get a $20 Uber Eats voucher for breakfast!
Black Friday alert: Financial botnets targeting eCommerce apparel sites
Black Friday is arguably the most anticipated retail sales period in the world, when brands offer consumers the largest discounts and promotional offers.
Internet of Things
Retailers, don’t be left in the dark by technology this Black Friday
Australian retailers face higher online cart abandonment than anywhere in the world.
Apple issues Black Friday NZ shopping teaser
While Apple has yet to reveal the exact products up for discount, the company's website shows iPads with green smart covers and Apple EarPods.