Tech news for NZ's largest enterprises
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Is the CMO the newest member of the IT team?
"Business leaders outside of IT are making large and significant IT purchasing decisions – particularly the chief marketing officer (CMO)."
How the role of the CMO is changing...
The role of chief marketing technologist hasn’t even reached its tenth anniversary. Yet it’s already starting to change. Why?
Gartner asks... Is the CMO the CEO’s heir apparent?
A lot can be learned by observing the changing of the guard. Often, behind the dignified theatre of it all is a much more chaotic reality.
Four types of CMOs... Which is in your business?
Look in the mirror...
CMOs and CIOs are two functions divided by language
In fact, digital marketing and the rest of the company are separated into those who not only recognise words and phrases, but can correctly explain what they mean, and use them properly.
Whitepaper: How to explain why IT security needs more budget
Do you want to convince your higher-ups that IT and security need more budget?
A step-by-step guide to starting the security discussion with your executives
Your organisation has “jewels” in your servers and critical endpoints: Data.
Infographic: Why an outdated unified comms solution hurts your business
Seventy-one percent of IT professionals say their organisations use multiple communication or collaboration solutions unnecessarily.
The features that should be front and centre when evaluating SIEMs
According to Frost & Sullivan, SIEM can either be an enabler or a retardant and there's a thin line between the two - here's the key attributes.
Review: Cut through the noise with AI-driven threat analytics
SANS has provided an independent review of a new AI analytics solution designed to rescue businesses 'drowning in data' from SIEM platforms.