Content Creation stories
New Zealand businesses risk losing search traffic as AI summaries and chat tools increasingly answer customer queries without a click.
HP is betting buyers will pay more for local AI processing and premium portability as it rolls out pricier PCs across both markets.
Hollywood fears over AI are surfacing as Taika Waititi says the technology speeds up mediocre work and is already displacing artists.
Users can now turn Gemini-made images into editable Canva files, giving businesses a quicker way to apply brand rules and refine drafts.
Creators can now edit songs section by section and build custom workflows as Google widens its AI production tools to mobile devices worldwide.
Users will soon be able to check whether images and video were AI-made or edited as Google widens provenance tools in Search, Chrome and Pixel.
The wider release gives Telegram users a way to use AI in group chats, as Mira passes 2 million users and more than 50,000 groups.
Marketing teams are increasingly using AI to automate routine campaign work, with Optimizely saying customer-built agents now dominate activity on Opal.
Short-form creators can now edit clips with natural-language prompts as Google rolls its new video model out to Shorts, Create and Gemini.
The chipmaker is betting on local AI workloads as developers seek faster responses, tighter data control and less cloud dependence.
Specialist titles are increasingly funded by agency budgets as ad revenue fades, with TechDay saying it grew 40% in 2024-25.
Professionals at Computex will see Thunderbolt 5 storage, docks and software from OWC as it targets demanding Mac and PC workflows.
But data quality and integration are slowing deployment, as most brands in Australia and New Zealand remain unable to scale agentic AI.
Burnout is rising as marketers race to master AI, while more than 70% of teams now work beyond sustainable capacity.
Australian buyers now have access to HP's new AI-enabled PCs, with premium models starting at AUD $2,899 and topping out at AUD $6,500.
The hire bolsters PPDS's North America team as it steps up trade show and partner marketing support for Philips Professional Displays.
Australian buyers get backup power for outages and trips, as Jackery adds two battery packs priced from AUD $899.
Lower organic visibility is sending Australian eCommerce shoppers to pricier rivals, as Google rewards authority from credible backlinks over product quality.
The British wellness brand's relaunch leans on fragrance, heritage and eCommerce imagery as it seeks to stand out in a crowded market.
New high-resolution tools for photographers and video crews arrive with AI tracking, 8K recording and pricing from AUD $1,099.