IT Brief New Zealand - Technology news for CIOs & IT decision-makers

Customer Journey stories - Page 10

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Harnessing Ververica Cloud for eCommerce success

Thu, 2nd May 2024
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Ververica Cloud uses real-time analytic capabilities powered by their VERA technology to revolutionise eCommerce and optimise user experience.
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Brands struggling with first-party data strategies

Thu, 4th Apr 2024
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personalisation
A new study reveals major shortcomings in brands' first-party data strategies, limiting customer experience personalisation amid evolving privacy norms.
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Unpacking AI-powered marketing with good versus poor quality data

Tue, 2nd Apr 2024
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personalisation
Quality of data drives successful AI-powered marketing, affecting user experience and future engagements, underscoring the need for robust, detailed consumer profiles.
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Adobe's new AI advancements aim to bolster customer experiences

Wed, 27th Mar 2024
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Adobe unveils a series of AI advancements aimed at enhancing brands' customer experiences and content personalisation, including their new generative programme, Adobe GenStudio.
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NICE unveils Enlighten XM for hyper-personalised customer experiences

Tue, 26th Mar 2024
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NICE reveals AI solution Enlighten XM, offering hyper-personalised customer experiences through large language models and a deep data memory system.
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Amperity unveils AI capabilities Explore & Assist to enhance customer data

Thu, 7th Mar 2024
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Amperity has launches new generative AI capabilities – Explore and Assist – to join Stitch and Predict in comprehensive suit, AmpAi.
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SurveySparrow launches AI features Wings & CogniVue

Fri, 23rd Feb 2024
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genai
SurveySparrow, recognised as the world's first chat survey software, is revolutionising customer experiences with the launch of innovative AI features Wings and CogniVue.
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Twilio's data report shows AI & quality data key for success

Wed, 21st Feb 2024
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data analytics
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cx
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martech
Twilio's latest data report highlights the crucial role high-quality data and AI integration play in enterprise growth, spurred by a booming trend of data-centric operations.
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Amplitude announces enhancements to its Digital Analytics Platform

Fri, 16th Feb 2024
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data analytics
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Amplitude is enhancing its Digital Analytics Platform to better capture customer behaviour insights, introducing features like Session Replay and the Visual tag editor.
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Amplitude expands Digital Analytics Platform to optimise UX

Wed, 14th Feb 2024
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data analytics
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Digital analytics firm, Amplitude, is set to expand its platform to aid corporate comprehension of user behaviours and enable customised customer experiences.
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Secure Parking transforms with cutting-edge tech

Thu, 1st Feb 2024
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martech
Secure Parking's Voyager Program revolutionises the parking experience by leveraging cutting-edge tech, including AI, for an efficient, user-friendly system.
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New Relic launches Pathpoint to bolster business observability

Thu, 25th Jan 2024
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apm
New Relic introduces Pathpoint, an innovative tool for business observability, merging IT data with commercial results for improved customer experiences.
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Zitcha partners with Axonet to penetrate US convenience store market

Mon, 22nd Jan 2024
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customer journey
Australian media platform Zitcha has formed a strategic partnership with Axonet to enter the USD $44 billion US C-store media network, offering a new platform for efficient, measurable advertising.
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Barracuda Networks announces Nell ODonnell & Kim Mota as new executives

Fri, 19th Jan 2024
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network infrastructure
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Barracuda Networks bolsters executive team with Nell ODonnell as Chief Legal Officer and Kim Mota as Chief Human Resources Officer, reflecting expansion plans.
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CyberArk names Eduarda Camacho as new Chief Operating Officer

Thu, 18th Jan 2024
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Australian identity security firm, CyberArk, appoints industry veteran Eduarda Camacho as its new COO, bringing 25+ years of leadership in SaaS and enterprise software.
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Claroty appoints industry veteran as first Chief Customer Officer

Thu, 18th Jan 2024
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Cyber-physical systems protection firm, Claroty, appoints industry veteran Shira Bar Yosef as its first ever Chief Customer Officer, aiming to enrich customer experience.
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Victoria's Secret partners with Google Cloud to boost retail with AI

Tue, 16th Jan 2024
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public cloud
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Victoria's Secret and Co. has announced a multi-year strategic partnership with Google Cloud, utilising AI technologies to enhance its online customer experience and accelerate core business functions.
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Ecosystm & Verint Playbook highlights wider scope needed for CX strategies

Tue, 12th Dec 2023
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data analytics
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cx
New Ecosystm and Verint Playbook suggests businesses need to broaden their CX strategies beyond generic telephony-based systems.
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Provenir & Trustfull team up for global risk decisioning enhancement

Wed, 29th Nov 2023
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martech
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integration
Trustfull has partnered with Provenir, broadening access to data sources via the Provenir Data Marketplace to enhance the efficiency of global risk decisions.
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Club Med enhances global operations with implementation of NICE CXone

Wed, 15th Nov 2023
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Holiday specialist Club Med has globalised operations with tech firm NICE's CXone customer experience platform.