Loyalty programmes stories
Burgeoning Kiwi firm Goody shakes up traditional loyalty schemes, transitioning from card to app, aiming to revolutionize global rewards.
The free app allows members to download hundreds of deals, across entertainment, dining, accommodation, pharmacy and beauty.
Retailers that improve the customer experience are better placed to improve revenue and profits amid growing competition, writes Loyalty Now CEO Cary Lockwood.
Loyalty programs that focus on genuine customer relationships can deliver significant value to organizations, driving repeat business and growth.