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Marketing Automation

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31 Oct
Ingram Micro Cloud launches go-to-automation hubs
“By understanding both the opportunities and challenges inherent in the cloud-connected economy, Ingram Micro Cloud is shortening the digital transformation curve for partners and vendors."More
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23 Sep
Fujitsu takes consumer prediction up a notch
New technique leverages AI to offer optimised strategies for professionals in areas including marketing, manufacturing, healthcare, and finance.More
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19 Jul
HubSpot goes freemium with new CRM offering
Customers can now send emails, manage ad campaigns, and analyse marketing efforts as part of HubSpot’s free centralised platform.More
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26 Jun
A/NZ consumers expect a stellar customer experience, Adobe finds
Personalised and seamless experiences are the magic words for businesses that want to keep their customers happy – and if automation is done right, most consumers will embrace it too.More
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12 Feb
Kiwi partner named in HubSpot’s global top five
Hype & Dexter is an Auckland-based agency that specialises in providing organisations with marketing automation solutions.More
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30 Jan
How marketing automation could shape NZ’s future
Through automation the customer discovery process is instant.More
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09 Jul
Why email still makes for a great business tool
Email is not going away, if anything, businesses are becoming more reliant on email.More
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11 May
HubSpot’s latest offering makes it easier to deliver better CX
HubSpot's new customer service product is designed to turn every customer interaction into a growth opportunity.More
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09 May
SAS a Leader in Magic Quadrant for multichannel marketing hubs
In the inaugural report from the analyst firm, SAS was positioned highest on the ability to execute axis.More
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26 Apr
Marketing platform makes recommendations personal across user channels
Consumers increasingly expect a personalised and relevant shopping experience whenever and however they interact with a brand.More
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26 Apr
Marketing platform makes recommendations personal across user channels
Consumers increasingly expect a personalised and relevant shopping experience whenever and however they interact with a brand.More
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05 Feb
Marketo announces Slack integration to improve sales and marketing collaboration
The new integration will enable notifications on leads in real-time.More
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10 May
It’s not just about the weather: put your emails in context
Digitally empowered customers crave context and are shying away from the mass-marketing approach to email offers. It's time for a different approach.More
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