Media stories - Page 3

Storytelling can be a powerful tool for tech brands to create meaningful connections and foster loyalty with customers.

Media publications are turning to an unusual method to try and achieve their goals and write content for them, artificial intelligence (AI).

Online trading provider CMC Markets has boosted its New Zealand team by adding three new hires in its Auckland office.

Adobe announces new services in Adobe Analytics, including support for the metaverse and streaming media, as global brands adopt the platform.

Snapchat and Ticketmaster have announced a partnership that is set to change the ways of event commerce and media.

Omnichannel marketing remains a challenge for businesses, with 46% concerned about cross-platform measurement, according to a Mediaocean report.

Microsoft acquires Xandr from AT-T in $1 billion deal to shape the digital ad marketplace and empower the open web.

Snowflake has launched Media Data Cloud, allowing businesses to unlock data for identity, insights, activation and measurement in the advertising industry.

Boundary Detection is designed to isolate relevant news items that would otherwise be difficult to determine in some forms of media.

Nutanix partners with Avid Technology to develop hyperconverged platform for media and entertainment industry.

Through this partnership, the parties hope to drive efficiencies of media production by utilising more cloud computing technologies, according to a statement.

Stuff launches Play Stuff, a hub for curated news and video content, in NZ's dynamic media space.

Freeview launches new On Demand platform, uniting NZ's top TV in a streamlined, free service.

The media and entertainment industry is fuelling Wasabi's expansion at the moment, with the new facility connecting Hollywood and Silicon Valley.

The conclusion drawn was AI is not at the stage when it can take the place of writers, or popular presenters, but is at the stage that it can support.

The DIGMYIDEA Māori Innovation Challenge is now open, with the competition calling on budding Māori digital entrepreneurs to put their ideas forward.

Some of the main changes with the new look include a left-side navigation bar and an indication of how long articles will take to read.

The company operates in Sydney, Melbourne and Brisbane, servicing clients across Australia, New Zealand and the Pacific Islands.

One of the newest board members at NZTech believes New Zealand's tech impact on the world doesn't have to be small.

Are we entering an age of idiocracy? Is technology making us stupid? These questions are being raised as online culture continues to evolve.

TechDay champions NZ tech journalism, eschewing trends for local focus and growth.

Telstra gears up for retail revamp with Karsten Wildberger as its new retail chief, part of a strategic executive shuffle aimed at customer advocacy.

TVNZ has launched ONE News Now, a website and app dedicated to video content, in response to changing news consumption habits.

The Labour Party is calling for assurance on Maori TV editorial independence following the shock resignation of Mihingarangi Forbes last week.