Recession stories

CMO roles in Fortune 500 firms have fallen from 63% to 58%, with B2B companies leading a decline in marketing leadership amid economic uncertainty.

In Q2 2025, US CEOs focused on tariffs, recession fears and rising interest in agentic AI during earnings calls, while attention to sustainability waned.

VistaPrint's 2025 SMB Report reveals that while over 65% of Australian small businesses face economic challenges, half remain optimistic for the future.

UK tech leaders project a surge in 'Agentic AI' adoption and a brighter economic outlook for 2025, amidst ongoing business uncertainties.

Late payments cost Kiwi small businesses GBP £827 million in 2023, threatening their survival and hampering economic growth amidst rising inflation and interest rates.

As Australia grapples with a cost of living crisis, Convincely CEO Pratik Doshi urges retailers to employ innovative tactics to draw in and retain customers.

Employment Hero has launched SmartMatch, a tool that delivers real-time payroll data, aiming to transform salary transparency for employers and job seekers alike.

During recessions, businesses often cut charitable giving to protect their bottom line, but GravityLab urges Kiwi firms to keep funding social justice initiatives.

After years of economic turmoil, the UK retail sector expects a revival as 93% of retailers forecast business growth for 2024, despite ongoing challenges.

Despite financial struggles, only 20% of Kiwi households plan to switch broadband providers this year, overlooking potential savings of over $360.

AI, sustainability, and upcoming elections are leading topics in CEO discussions in Q1 2024, notes the latest IoT Analytics report.

Amid expanding operational costs, Australian fleet managers increasingly adopt GPS fleet tracking and other tech solutions, significantly reducing fuel, labour, and maintenance costs, the 2024 Fleet Technology Trends Report reveals.

Gartner outlines key trends in the M&A landscape, driving focus on tech opportunities, AI adoption and regulatory complexities.

Projection sees digital twin market growing at CAGR of 30% between 2023 and 2027, states IoT Analytics report.

Gartner predicts that a renewed emphasis on technology, particularly AI, will boost the global M&A market in 2024 after a downturn in activity.

Organisations that implement spend management technology sooner rather than later will find themselves in a stronger position to weather an economic storm.

Q3 2023 sees CEOs focusing on AI innovations, particularly Generative AI, and sustainability, says IoT Analytics.

CMC Markets has entered a three-year partnership with KiwiHarvest to support its mission of addressing Aotearoa’s pressing hunger and food waste crises.

Ongoing economic uncertainty has driven Australian organisations to explore new ways to improve their operations and maintain their competitive edge.

After a year of unexpected challenges for CFOs, they are looking increasingly to automation and technology to manage what comes their way.