Social Media stories
Global scam attempts have surged 65% over the past year, with smishing rising tenfold as banks worldwide battle increasing fraud risks.
Deepfake scams surge worldwide, with 49% of firms hit in 2024 as public and businesses struggle to spot convincing fake videos and audio.
Asia-Pacific leads global mobile app growth in 2025, with installs up 11% and gaming revenues hitting USD $66.7 billion, says Adjust report.
Circana's Future of Media report urges brands to adopt multi-platform strategies combining digital and traditional channels to boost engagement and ROI.
Canva now integrates its design tools directly within ChatGPT, enabling 700 million users to create and edit visuals through natural language prompts seamlessly.
Fans heading to the 2026 World Cup are urged to beware of rising digital scams involving ticket fraud and fake travel deals, warns cybersecurity firm Norton.
RØDE announces the 2025 Creator of the Year Awards, offering over USD $200,000 in prizes to celebrate global digital content creators across major platforms.
Series appoints humanoid robot Uri as Chief Marketing Officer, harnessing AI and robotics to revolutionise marketing and student engagement in social networking.
Research finds Facebook, WhatsApp, and TikTok most privacy-invasive, while Discord tops the list for safeguarding user data and resisting AI training use.
BYRDLI and San Francisco Travel launch real-time campaign where creators share unscripted city experiences, allowing travellers to book trips directly via Travel Clubs.
Norton reports UK millennials and Gen Z face rising holiday scam risks as 66% take risky steps, driven by growing use of social media and AI in shopping.
Bitdefender launches They Wear Our Faces campaign to fight AI-driven scams like deepfakes, warning consumers worldwide to stay alert and protect personal data.
Brands are reallocating 50% of their ad budgets to influencer marketing in 2025, shifting focus from traditional ads to creator partnerships for better engagement.
A WhatsApp scam called 'Vote for my child' is spreading across Europe, tricking users into sharing codes and demanding money, warns Bitdefender.
Gen Z UK shoppers are prioritising viral trends and influencer promotion over traditional brand loyalty, reshaping consumer trust according to SAP Emarsys.
The classic marketing funnel is obsolete; businesses must adopt the 4 P's strategy to engage prospects in today's complex, multi-touch buying journey.
Adobe forecasts US online holiday spending to reach a record USD $253.4 billion in 2025, up 5.3%, with mobile shopping and AI playing key roles.
Two-thirds of UK parents support a government plan to limit children's social media use to two hours daily, amid rising concerns over screen time.
Yahoo DSP now offers Aussie advertisers direct programmatic access to Spotify's audio, video and display ads via one platform, enhancing campaign reach and measurement.
Over half of UK shoppers find retail communications too generic, with 60% calling them irrelevant, highlighting a need for personalised experiences across channels.