IT Brief New Zealand - Technology news for CIOs & IT decision-makers

Social Media stories - Page 6

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How NZ Labour crushed the National Party on Facebook
Wed, 4th Nov 2020
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martech
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social media
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digital marketing
National Party's broad, varied Facebook campaign may have contributed to their election loss, says digital marketing expert.
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Social media plays important part in B2B decision-making - Hootsuite report
Fri, 30th Oct 2020
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social media
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b2b
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b2b marketing
B2B decision makers see social media as a means to discover new products and services, with YouTube leading the social platform of choice.
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Firms that use social as a 'megaphone' miss out on transformation - Hootsuite
Wed, 23rd Sep 2020
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crm
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cx
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martech
Organisations often limit social to the marketing department, but instead it should be connected into the ‘lifeblood and workflow’.
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3.96 billion people now use social media
Mon, 27th Jul 2020
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advertising
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social media
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hootsuite
Over 3.9 billion people now use social media, with COVID-19 lockdowns contributing to the rise in usage, according to a report by Hootsuite and We Are Social.
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How to stay ‘screen fit’ when working at home
Tue, 5th May 2020
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wfh
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social media
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remote working
Pandemic sparks digital fatigue; finding balance in a new remote-work era crucial for mental health.
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Hootsuite offers free pro plan to non profits and SMBs during COVID-19
Mon, 23rd Mar 2020
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wfh
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social media
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remote working
Hootsuite offers free pro plan to aid non-profits and SMEs amid COVID-19 crisis.
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How to keep your customers engaged when introducing an integrated app strategy
Wed, 18th Mar 2020
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digital marketing
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social media
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mobile apps
80% now check phones pre-bed; enterprises shift to authentically engage customers via CPaaS markets.
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Feeling lonely online? Share a pic of your pet, says psychologist
Fri, 6th Mar 2020
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apps
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social media
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cyberbullying
New app counters social media gloom with pet pics to boost mental health & mood. #PedigreeApp #Positivity.
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TikTok surpasses 40 million daily active users
Wed, 4th Mar 2020
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video
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social media
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tiktok
TikTok hits record 40M daily users, with 80% on Android, highlighting rapid app growth.
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Hays: Jobseekers must 'self-disrupt' their career in 2020
Thu, 5th Dec 2019
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it automation
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social media
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recruitment
Hays reveals key strategies for landing your dream job in 2020, urging 'self disruption'.
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Q&A with Isentia: Knowing your customer base in an ever-changing media environment
Tue, 19th Nov 2019
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digital marketing
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social media
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branding
How do you make enough noise to let people know who you are, but also build an authentic community and open lines of communication with your audience?.
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Social commerce growing in South East Asia markets
Thu, 24th Oct 2019
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online shopping
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hootsuite
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social media
SE Asia marketers embrace social commerce, yet integration lags, states Econsultancy report.
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#AltTextForAll: Improving the visual experience for blind & low vision people
Mon, 21st Oct 2019
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creative technologies
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photo sharing
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cios
More than 6.6 billion images are uploaded to the internet every day, but for those who are blind or have low vision, it can be a massively limited experience.
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Social media a growing business risk across Asia Pacific
Fri, 4th Oct 2019
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cybersecurity
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cios
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forrester research
Organisations now face an even wider risk landscape, as they seek to tackle emerging digital threats and deal with complex reputational and regulatory issues.
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Church group crowdsources 'I forgive you' emoji design
Mon, 23rd Sep 2019
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social media
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crowdsourcing
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emoji
Finland's church launches a campaign for a 'forgiveness' emoji, illustrating modern digital reconciliation.
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Online users giving out social media details too freely - Kaspersky
Mon, 23rd Sep 2019
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micro-credentials
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social media
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kaspersky
APAC users sacrifice privacy for safety, with 39.2% trading data for security, reveals Kaspersky report.
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Looking for love? Facebook gets in on the dating game
Mon, 9th Sep 2019
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facebook
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instagram
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social media
Facebook Dating launches in 20 countries, reshaping romance online.
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Gen Z will look elsewhere if tech companies don't get their act together
Fri, 30th Aug 2019
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social media
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recruitment
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generation z
Tech companies risk missing out on hiring top Generation Z talent if they don't adapt their recruitment strategies, according to Mesmet.
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New report considers consumer rights around personal data
Fri, 2nd Aug 2019
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social media
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privacy
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personal security
Report finds no clear standards for access to consumer data, including personal data from social media and fitness trackers. Regulators urged for reform.
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Neighbourly celebrates massive milestone
Fri, 26th Jul 2019
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social media
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neighbourly
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community
Neighbourly, the New Zealand community website owned by Stuff, has welcomed its 750,000th member since its launch in 2014.
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'Smart arses' in a smart car on 18,000 km rally for mental health
Wed, 24th Jul 2019
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social media
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charity
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mental health
Kiwi-Brit couple tackle 18k km in smart car for mental health awareness.
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Looking to land your dream job? Build your soft skills, says Hays
Fri, 19th Jul 2019
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social media
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hays
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job seekers
According to Hays latest Salary Guide, soft skills could be the differentiator between a successful or failed job search.
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Twitter gets a makeover
Thu, 18th Jul 2019
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facebook
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social media
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twitter
Twitter has begun to rollout a refreshed and updated version of its website, as it looks to give users a more personalised experience.
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NZ investors turn back on social media following Chch shooting fallout
Tue, 9th Jul 2019
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social media
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investment
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investing
New Zealand fund managers are taking responsible investment to new heights, accounting for more than 70% of total assets under management.