IT Brief New Zealand - Technology news for CIOs & IT decision-makers

will.i.am stories

will.i.am is an influential figure at the intersection of technology and entertainment, known for integrating creativity with innovation. His role as Director of Creative Innovation for Intel exemplifies this blend, showcasing how he leverages his musical background to influence technological advancements. Through his recent stories, readers are invited to explore how major tech companies like Intel seek to enhance their cultural presence by collaborating with personalities from the entertainment sector.

By engaging with will.i.am's discussions on modern entrepreneurship, particularly in the tech space, readers can gain insights into the dynamics of aspiring technology entrepreneurs and the importance of creativity in business. The collaboration with Simon Cowell to launch an X Factor-style competition for tech innovators is a prime example of how different industries can converge to foster new ideas and talents. This perspective emphasizes the value of creativity as a key driver for success in technology.

Additionally, stories surrounding major events in the digital realm, such as the arrest of MegaUpload's founder, provide a broader understanding of the legal and ethical challenges that pervade the tech industry. Readers can learn about the implications of digital entrepreneurship and the responsibilities that accompany innovation. This backdrop encourages critical thinking about the intersection of technology, law, and personal accountability.

Finally, his coverage of pop culture phenomena like DJ Hero and Just Dance reveals how music and gaming intersect, particularly in promoting social interaction and engagement through technology. Readers will find themselves contemplating the evolution of entertainment mediums and how these advancements create new forms of artistic expression. His stories encourage a dialogue about the future of creative industries and the importance of adapting to an ever-changing cultural landscape.

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LG & will.i.am unveil AI xboom speakers at CES 2026

Wed, 31st Dec 2025
LG and will.i.am debut four AI xboom speakers at CES 2026, blending adaptive sound, lighting and creative personas for parties and outdoors.
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Human rights groups call for speakers to boycott Salesforce conference

Wed, 12th Sep 2018
A number of human rights groups are rallying for a number of major speakers to pull out of Salesforce’s upcoming Dreamforce conference.
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Ubisoft announces Just Dance World Cup qualification rounds

Wed, 19th Jul 2017
If you are very good at playing Just Dance, you can try to become a World Champion by trying to qualify for the finals.
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Review: Get your groove on and exercise with Just Dance 2017

Fri, 11th Nov 2016
The Just Dance series has been going on since 2009 and the franchise is still going strong. This year sees the release of Just Dance 2017.
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Film Review: Rio 2

Sat, 12th Apr 2014
Amy Pratt dives into Rio 2, where vibrant animation meets a 'nice' storyline, perfect for under-10s but a DVD choice for others. 3/5 rating.
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25 videos that made YouTube history

Mon, 17th Dec 2012
At five years old with two billion views per day and counting, we take a look at the videos which made YouTube history.
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Have you got the Tech Factor?

Fri, 5th Oct 2012
Simon Cowell and Will.i.am discuss the launch of an X Factor style show aimed at aspiring technology entrepreneurs.
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Kiwi authorities arrest MegaUpload founder

Fri, 20th Jan 2012
MegaUpload founder Kim Dotcom arrested in Auckland over US charges of running a criminal enterprise, shaking the digital world.
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Intel drops $100 Million in university research

Thu, 27th Jan 2011
Plus: Intel goes after the cool factor by employing Black Eyed Peas mouthpiece will.i.am as Director of Creative Innovation - seriously.
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DJ Hero 2 mash-ups revealed

Wed, 22nd Sep 2010
Activision unveils 83 original mash-ups for DJ Hero 2, featuring remixes from Pussycat Dolls with Pitbull to Daft Punk anthems.
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Activision reveals all 105 DJ Hero 2 tracks

Fri, 27th Aug 2010
Activision announces all 105 tracks for DJ Hero 2, promising an unmatched musical journey with fan-favourite artists.
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Artists (not mash-ups) announced for DJ Hero 2

Fri, 16th Jul 2010
DJ Hero 2 is set to elevate the party scene with hits from over 100 iconic artists like Lady Gaga and Metallica, aiming to create the ultimate 2010 bash.
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DJ Hero downloadable remixes announced

Wed, 2nd Dec 2009
David Guetta remixes are now available to download for Activision's DJ Hero game on Xbox 360, PlayStation 3, and Nintendo Wii.