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The 5 biggest decisions for business leaders in 2021, according to Gartner

By Catherine Knowles, Thu 14 Jan 2021

Focusing on the role of HR leaders within the organisation, Gartner has highlighted five future of work decisions that must be made in 2021 if businesses want to rebound from the COVID-19 pandemic.

Major shifts in macro factors, such as customer behaviours and government regulations, and in micro factors, including organisational strategy and policy, have substantially shortened HR leaders’ planning horizons, the analyst state.

However, 2021 will see many organisations roll out new strategies to bolster operations during challenging times.

Gartner director in HR practice Emily Rose McRae says, “2021 will be a year of not just recovery, but renewal and acceleration as organisations adopt new business, technology and talent strategies.

“Given the tectonic shifts of 2020, HR leaders will have to face decisions they must be ready to make in order to set their organisations up for success.”

1. Revising workforce strategies

At some point in 2021, organisations will need to revisit the remote and hybrid work policies written during the crisis, Gartner states.

Successful HR leaders will establish triggers for reviewing and revisiting their organisations’ remote and hybrid workforce strategies, rather than waiting for the strategies to become impractical.

There are two types of workforce triggers, talent and situational.

Talent triggers ensure that business leaders can monitor threats to the organisation’s talent strategy.

With situational triggers, HR leaders identify challenges emerging from strategic decisions, such as having teams in different regions and at one-off locations.

2. Utilising emerging technologies

HR leaders will need to look for opportunities to reduce the necessity for employees to perform tasks onsite, and emerging technologies will play a key role in this, Gartner states.

Robotic process automation (RPA) and immersive technologies, such as virtual and augmented reality, are two categories of technology that are likely to help reduce the need for onsite work.

RPA addresses barriers to create more efficient workflows. As a result, organisations have turned to this technology as a solution for business recovery and renewal.

A 2020 Gartner survey revealed that nearly a quarter of senior finance leaders plan to increase investments in RPA as a direct result of the COVID-19 pandemic.

Immersive technologies will help organisations create new channels for high value digital interaction, experiences that would be otherwise difficult to replicate in a hybrid workforce, the analysts state.

Finally, HR leaders should consider how investing in these technological tools will create demand for new roles or skill sets.

3. Redefining workspaces

In 2021, employees will work at home, onsite and potentially in third-party spaces.

Corporate offices will now compete to serve employees’ physical and emotional work needs. As such, organisations must decide what their corporate offices can offer employees that other spaces cannot.

To do this, HR leaders must understand employees’ emotional needs and identify opportunities where the workplace can meet these needs.

This requires HR to work with other business leaders to make decisions about the purpose of corporate spaces and how to evolve them, while also determining how and when to reduce the organisation’s real estate footprint.

4. Shaking up the employment model

Many organisations experimented with innovative employment models as a pandemic response, such as offering 80% pay for 80% of full-time hours to employees who needed more flexibility, bringing in gig workers for pilot projects or setting up formal talent sharing arrangements with other employers to make up for low talent supply.

Essentially, Gartner states that organisations need to decide whether to continue using these employment models going forward.

This will be particularly relevant for organisations with a high percentage of older employees in critical roles. In these instances, offering greater flexibility in not just when employees are working, but how much they work, can help retain employees who otherwise might retire.

5. Recommitting to diversity, equity and inclusion (DEI)

Many organisations made new or heightened commitments to create more diverse, equitable and inclusive workplaces during 2020, according to the analysts.

A 2018 Gartner survey found that 74% of employees expect their employer to take a stance on current societal or cultural issues, even if those issues have nothing to do with their employer.

In 2021, Gartner states that HR leaders need to evaluate their organisation’s talent strategy to ensure it will meet their commitments to DEI.

McRae says, “Recruitment, compensation, performance management and workforce planning strategies all need to be evaluated to ensure they are in alignment with the organisation’s goals and values, particularly if those shifted during 2020.”

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