Customer Journey stories - Page 12
Exclusive: How Accenture is changing the customer experience game
Fri, 19th Aug 2022
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crm
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cx
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martech
Creating highly personalised real-world customer experiences using API, NFC, and spatial technology is taking traditional experiences to the next level.
LastPass appoints Amy Appleyard as chief revenue officer
Fri, 12th Aug 2022
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cx
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martech
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iam
Amy Appleyard, a cybersecurity sales veteran, has been appointed as LastPass' chief revenue officer to lead key revenue-related functions.
Cheetah Digital creates digital success for Starbucks
Mon, 20th Jun 2022
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edutech
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data analytics
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cx
Cheetah Digital has revealed new insights from its customer Starbucks, demonstrating the success of the company's relationship marketing platform.
Genesys optimises customer journeys with new solution
Thu, 16th Jun 2022
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crm
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uc
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data analytics
Genesys is expanding its existing orchestration capabilities with deeper customer journey analytics in order to enable businesses to be more people-centric.
BMW and Adobe expand partnership for better customer journeys
Fri, 8th Apr 2022
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digital transformation
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cx
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martech
Adobe has announced an expanded relationship with BMW Group as part of its digital transformation of its sales and marketing division.
Video: 10 Minute IT Jams - Introducing BillingPlatform
Thu, 7th Apr 2022
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fintech
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cx
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martech
Today, we are joined by BillingPlatform CEO Dennis Wall, who introduces the company and discusses why its offerings are vital to the customer journey.
Be Intelligent appoints Mike Jenkins as Chairman
Fri, 18th Mar 2022
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cx
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martech
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partner programmes
Be Intelligent has appointed Mike Jenkins, founder of The Instillery, as Chairman, strengthening their global growth ambitions and AI-driven solutions.
Businesses prioritise friendliness over function in CX journey - Genesys report
Tue, 30th Nov 2021
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crm
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uc
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cx
58% of consumers believe it is important that businesses are quick to respond. However, only 41% of businesses actually prioritise quick responses.
No-code digital customer journey platform EasySend has launched in Australia and New Zealand
Thu, 25th Nov 2021
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document management
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ecm
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cx
No-code digital customer journey platform EasySend has launched in Australia and New Zealand, with plans to target the wider JAPAC market.
Interview: Sitecore explains why 'composable' will be the future of the digital experience
Tue, 23rd Nov 2021
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cx
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martech
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open source
The rise of 'composable' architecture in the IT industry is allowing businesses to focus on immediate needs and outpace the competition by 80%.
Video: 10 Minute IT Jams — Who is Sitecore?
Tue, 16th Nov 2021
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data analytics
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digital transformation
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ecm
Sitecore is a digital experience management company that provides web content management, and multichannel marketing automation software.
NICE releases an AI-powered self-service platform
Fri, 23rd Apr 2021
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crm
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uc
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data analytics
NICE launches AI-powered self-service platform CXone Expert to improve customer experience and reduce frustration.
Video: 10 Minute IT Jams - Who is Enghouse Interactive?
Wed, 24th Mar 2021
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crm
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uc
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cx
Enghouse Interactive aims to be a leading provider of contact centre tech. We spoke to their APAC MD to find out more.
Adobe launches customer journey solution for ANZ businesses
Wed, 15th Jul 2020
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crm
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data analytics
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cx
Adobe's Journey Orchestration is now available in Australia and New Zealand, allowing businesses to deliver personalised interactions in real-time.
The one thing successful startups have in common? Quality CX
Tue, 14th Jul 2020
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crm
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cx
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martech
New research from Zendesk has revealed that startups which prioritised CX from their inception consistently outperform their peers.
Trustworthy and reliable: why making data privacy a priority leads to stronger customer relationships
Wed, 8th Apr 2020
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crm
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data protection
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cx
Data privacy is more than just a moral obligation, it also affects customers' experience and a company's bottom line.
Boomi highlights four customers leading in digital transformation
Wed, 5th Feb 2020
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uc
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cx
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martech
Boomi has revealed the winners of its annual customer awards, celebrating transformative projects on the Boomi Platform.
Five ways to make customer experience transformation easier
Mon, 25th Nov 2019
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crm
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digital transformation
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cx
Too often, organisations are excited about the potential for CX transformation and embark on projects without developing a strategic approach, Intergen finds.
Forrester: Pegasystems a Leader in real-time interaction management
Thu, 7th Mar 2019
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crm
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cx
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martech
Forrester analysed the 12 most significant RTIM providers against 33 key criteria and gave Pega top scores in current offering and strategy categories.
Four ways social media management software is transforming CX
Fri, 1st Jun 2018
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crm
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cx
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martech
Gartner's 2017 Customer Experience in Marketing Survey indicated that 67% of companies feel they compete mostly or completely on the basis of CX.