Customer Loyalty stories - Page 2
AI and the holiday shopping season: Why trust matters more than ever
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customer loyalty
This holiday season, 73% of shoppers worldwide use AI for gift ideas and purchases, boosting convenience but challenging trust and fraud detection.
Marketers struggle to personalise Black Friday offers despite need
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customer loyalty
Nearly all marketers see personalisation as vital for Black Friday, yet 27% struggle to tailor offers, risking customer loyalty and sales opportunities.
Beyond the booking: How travel brands will win customers in 2026
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customer loyalty
APAC's travel sector moves beyond recovery, focusing on trust and loyalty as key to winning customers in 2026 amid rising acquisition costs.
Balancing trust, security and seamless payments in the age of AI fraud
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customer loyalty
Australians lost nearly AUD$1,700 each to fraud this year amid peak shopping season, with retailers urged to adopt AI-driven security and seamless payments.
Why Physical Branding Must Match Your Digital Ambition
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customer loyalty
As small businesses surge in Australia, aligning physical branding with digital presence is now essential for customer trust, loyalty and growth.
Salesforce debuts Agentforce Commerce for AI-driven retail sales
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customer loyalty
Salesforce launches Agentforce Commerce, a platform enabling retailers to sell via AI-driven channels like ChatGPT, boosting engagement and orders globally.
Australian retailers lead in customer service as eyewear excels
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customer loyalty
Australian eyewear retailers Specsavers and OPSM top customer service rankings, while Bendigo Bank leads non-retail brands in KPMG's CX excellence study.
Gen Z shoppers to prioritise personal values over discounts
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customer loyalty
Over half of Gen Z shoppers will back brands aligning with their values this Black Friday, often prioritising ethics over discounts, research reveals.
Beyond the endcap: Designing media that blends into the retail environment
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customer loyalty
Retail media is evolving from static placements to integrated digital elements that blend with store design, creating seamless and immersive shopper experiences.
Tech and AI won't kill sales - but it's changing the game beyond recognition
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customer loyalty
Technology is transforming sales with data and automation, but human insight remains vital for building trust and closing deals in a changing landscape.
Online retailers see Black Friday boost but loyalty lags behind
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customer loyalty
Online retailers see a Black Friday traffic and sales surge, but only 22.6% of new customers return within a year, highlighting loyalty challenges.
Driving outstanding customer experience with customer centricity and supportive technology
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customer loyalty
Businesses must blend human interaction with digital innovation to deliver personalised, customer-first experiences that build trust and simplify processes.
AI & contextual intelligence redefine UK customer expectations
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customer loyalty
Zendesk's report reveals UK consumers expect faster, personalised service combining AI, data and human insight to solve issues on first contact.
Loyalty schemes drive data collection as cookies fade in the UK
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customer loyalty
UK brands turn to loyalty schemes for first-party data as cookie use declines, blending privacy with personalised customer rewards and marketing.
BNPL popularity surges as young Australians demand flexible payments
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customer loyalty
One in three Australian online shoppers use BNPL services, with Gen Z and Millennials driving a rise in demand for flexible payments like PayPal Pay in 4.
Voyado’s UK customer base grows 40% amid AI retail demand
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customer loyalty
Voyado's UK customer base grows 40% as retailers boost AI-driven engagement to meet rising costs and evolving consumer expectations.
Goodbye, scalpers: how blockchain can finally fix the broken ticketing industry
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customer loyalty
Blockchain technology is set to transform ticketing by ending scalping, fraud, and fees, creating fair, transparent access for fans and organisers alike.
EMEA firms ramp up conversational AI to boost loyalty & trust
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customer loyalty
EMEA firms are rapidly deploying conversational AI, investing heavily to boost customer loyalty and trust despite legacy infrastructure challenges.
Emotional connections key as brands rethink loyalty strategies
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customer loyalty
A study of 400 European brands reveals that emotional connections, not just discounts, are crucial for loyalty in an era of membership fatigue.
Why AI will fail without a single version of truth
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customer loyalty
AI chatbots are failing to improve customer service as incomplete data and trust issues cause frustration, prompting firms to reintegrate human agents.