IT Brief New Zealand - Technology news for CIOs & IT decision-makers

Customer Loyalty stories - Page 7

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AI Appreciation Day: What it means for the future of customer engagement

Mon, 14th Jul 2025
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AI innovations are transforming customer engagement by unifying fragmented data and enabling real-time personalisation for enhanced experiences.
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Eagle Eye Execs Embrace AI Appreciation Day

Mon, 14th Jul 2025
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Eagle Eye executives mark AI Appreciation Day by highlighting AI's ethical challenges and future in retail personalisation and loyalty sectors.
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Talon.One raises $135 million to boost AI loyalty platform

Fri, 4th Jul 2025
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Talon.One has raised $135 million to advance its AI-powered loyalty platform, serving over 270 global brands including H&M and Adidas.
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APAC retailers are missing out on the benefits of personalisation technology

Wed, 2nd Jul 2025
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APAC retailers risk missing out as personalisation tech boosts loyalty and sales, with early adopters like Tesco reaping significant rewards.
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Exclusive: Lightspeed on why tech and AI are 'key' to hospitality's future

Thu, 26th Jun 2025
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ai
Lightspeed's Asia-Pacific MD Nicole Buisson says AI and smarter tech are vital for Aussie hospitality to tackle inflation, labour costs and changing consumer habits.
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Ecommpay adds Visa Instalments to streamline high value payments

Wed, 25th Jun 2025
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bnpl
Ecommpay integrates Visa Instalments, letting merchants offer customers fixed payment options on high-value purchases via familiar Visa credit cards.
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Poor data intake drives customer disengagement in Australia & NZ

Wed, 25th Jun 2025
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digital transformation
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Poor data intake and communication methods cause significant customer disengagement in Australia and New Zealand, says Smart Communications' 2025 research.
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The end of standalone CDPs?

Mon, 23rd Jun 2025
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Recent mergers in MarTech signal the end of standalone CDPs, as companies focus on unified customer data platforms for seamless experiences.
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Organisations boost customer education but face scaling hurdles

Wed, 18th Jun 2025
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New research shows 92% of firms plan to expand customer education in 2025, despite facing challenges scaling programmes and measuring their impact.
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Experts reveal how AI Agents impact retail, shopping and customer loyalty

Mon, 16th Jun 2025
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cx
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personalisation
AI agents will transform retail loyalty by acting as personal concierges, optimising offers, and demanding trust and transparency in shopping experiences.
Ps rakesh prabhakar  head of zoho australia and new zealand

Rethinking CRM: How generative AI Is breaking down silos and redefining the future of customer service

Wed, 11th Jun 2025
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crm
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digital transformation
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Generative AI is transforming CRM, breaking down silos across teams to deliver seamless, personalised customer experiences and boost business agility.
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AI, loyalty and ANZ grocery retailers: What's new

Wed, 11th Jun 2025
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digital transformation
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cx
Australian and New Zealand grocers are set to boost profits and engagement by adopting AI-driven personalisation and loyalty strategies in 2025/2026.
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EY launches Studio+ to boost growth with AI & digital focus

Mon, 9th Jun 2025
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digital transformation
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EY has launched Studio+, a global service combining 37 agencies and AI tech to help businesses boost growth through digital transformation and customer focus.
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ANZ consumers want first-contact solutions but satisfaction lags

Wed, 4th Jun 2025
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Research shows 53% of ANZ consumers value first-contact resolution in service, yet only 33% of CX leaders believe they deliver highly personalised experiences.
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AI boosts personalisation but consumer trust remains elusive

Wed, 4th Jun 2025
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personalisation
AI personalisation boosts customer spend by 75%, yet only 15% of consumers fully trust brands with their personal data, says Twilio report.
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HCL Unica+ unveiled as AI-first platform for trust-based marketing

Tue, 3rd Jun 2025
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HCLSoftware launches HCL Unica+, an AI-first MarTech platform designed to build trust and loyalty amid rising digital marketing challenges.
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Un-marketing: redefining personalized marketing strategies

Wed, 28th May 2025
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Un-marketing offers a fresh take on personalized marketing, prioritising ethical data use, innovation, and genuine connections to rebuild consumer trust and loyalty.
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Keep them coming back: How to reduce SaaS churn rates

Wed, 28th May 2025
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saas
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crm
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digital transformation
The global SaaS market is set to reach USD $299 billion this year, driving fierce competition and making customer retention key to reducing churn rates.
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Z Energy launches Z Rewards offering new loyalty incentives

Tue, 27th May 2025
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Z Energy has launched Z Rewards, a loyalty programme offering points on fuel, food and EV charging, redeemable for in-store treats via the Z App.
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How Click-Frenzy can help you win the rest of the retail year

Fri, 23rd May 2025
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martech
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supply chain
Click Frenzy offers retailers vital insights beyond a sales spike, enabling optimisation of delivery, logistics, and customer experience for peak season success.