IT Brief New Zealand - Technology news for CIOs & IT decision-makers

Customer Loyalty stories - Page 4

Central unified marketing dashboard with connected app icons network

Brands shift to centralised platforms as channels grow

Sat, 10th Jan 2026
#
digital transformation
#
cx
#
martech
Brands are ditching fragmented martech stacks for centralised platforms as AI, richer messaging and costs expose the limits of siloed channels.
Young online shopper ai chatbots secure payments social commerce

Exactly.com predicts AI & agentic commerce for 2026

Fri, 9th Jan 2026
#
data protection
#
digital transformation
#
crypto
Exactly.com predicts AI agents, social commerce and omnichannel retail will redefine trust, convenience and control in 2026 shopping.
Uk retail aisle shoppers fading into silhouettes abandoned baskets

Quiet quitting exposes the fragility of customer loyalty

Fri, 9th Jan 2026
#
crm
#
data analytics
#
digital transformation
Customers profess loyalty but quietly walk away over price, experience or ethics, exposing how fragile many brand relationships have become.
Pat dalton  igodirect founder and managing director(2)

iGoDirect launches digital Visa rewards in New Zealand

Fri, 9th Jan 2026
#
digital transformation
#
fintech
#
cx
iGoDirect enters New Zealand with instant web‑to‑wallet Visa rewards, aiming to replace plastic gift cards in corporate loyalty schemes.
Online shopping fair pricing balance products vs coin stack

Study finds value for money eclipses speed & price

Thu, 8th Jan 2026
#
cx
#
martech
#
commerce systems
Value for money drives online customer sentiment three times more than price, delivery speed or product quality, a study of reviews finds.
Asian shopper smartphone super apps ai journey data security

AI reshapes loyalty, super apps & customer engagement

Tue, 30th Dec 2025
#
data protection
#
digital transformation
#
cx
AI is transforming loyalty from points to real-time, personalised journeys as super apps and agentic engagement engines rapidly take hold.
Shopping cart

From click to delivery: How bad data breaks the eCommerce experience

Tue, 30th Dec 2025
#
cx
#
martech
#
commerce systems
Bad data is quietly wrecking Asia's eCommerce, fuelling failed deliveries, higher costs and eroding customer trust from click to doorstep.
Online shopper comparing laptop phone deals golden value glow

Study finds value for money trumps price in eCommerce

Thu, 18th Dec 2025
#
data analytics
#
cx
#
martech
Value for money, not low prices or rapid delivery, is the strongest driver of eCommerce satisfaction, Judge.me's study of reviews finds.
Combined

Martech experts discuss future of customer data platforms, interoperability and AI

Thu, 18th Dec 2025
#
data analytics
#
cx
#
martech
Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust.
Black friday warehouse returns area cluttered boxes workers belt

Black Friday returns surge threatens brands' profits

Wed, 17th Dec 2025
#
uc
#
cx
#
martech
Record Black Friday online sales risk hollowing out profits as soaring returns, refunds and BNPL queries squeeze retailers' margins.
Holiday returns cluttered warehouse conveyor staff sorting parcels

Retailers hit by 'Christmas Returns Hangover' surge

Wed, 17th Dec 2025
#
uc
#
data analytics
#
cx
Retailers brace for a “Christmas Returns Hangover” as eDesk reports a 45% spike in return requests from 26 December, denting profits.
Asian online shopper ai recommendations with products and subscriptions

AI to redefine eCommerce discovery, emotion & subs by 2026

Fri, 12th Dec 2025
#
digital transformation
#
cx
#
martech
AI is set to reshape eCommerce by 2026, powering discovery, emotional journeys and flexible subscriptions built on cleaner product data.
Uk city street 2026 esim satellite connectivity loyalty scene

Satellite, eSIM & loyalty to reshape 2026 telecoms

Fri, 12th Dec 2025
#
fintech
#
cx
#
martech
Satellite tie-ups, eSIM and loyalty-led MVNOs will drive practical, value-focused change in UK and European telecoms by 2026.
Global cybersecurity puzzle shield over world map regions

Trend Micro honours Vantage Markets for cybersecurity innovation

Thu, 11th Dec 2025
#
gaming
#
digital transformation
#
fintech
Trend Micro names Vantage Markets a 2025 Global Customer Awards innovator, spotlighting creative cybersecurity use across sectors worldwide.
Customer service human agent robot assistant modern japanese office clear glass

AI set to reshape customer trust, transparency & service by 2026

Fri, 5th Dec 2025
#
cx
#
martech
#
risk & compliance
By 2026, AI will transform customer service with firms mandated to disclose AI use, boost transparency, and balance trust and security in interactions.
Untitled 1psss

Eagle Eye reshapes APAC leadership to boost USD $10 million growth

Tue, 2nd Dec 2025
#
digital transformation
#
cx
#
martech
Eagle Eye restructures APAC leadership with new key appointments to accelerate growth beyond USD $10 million in the Asia-Pacific region.
Pic

NZD $12 billion at risk for retailers as shoppers shun bad service

Thu, 27th Nov 2025
#
cx
#
martech
#
partner programmes
New Zealand retailers risk losing NZD $12 billion this peak season as almost half of consumers shun businesses after one bad experience.
Author

Why multilingual messaging is becoming essential for shopify's global future

Wed, 26th Nov 2025
#
cx
#
martech
#
commerce systems
Shopify merchants face a new challenge: real-time multilingual messaging to support global shoppers beyond translated storefronts, boosting trust and sales.
Ps rob hango zada 2025 headshot

The true success metric for peak season is delivery efficiency

Tue, 25th Nov 2025
#
cx
#
martech
#
supply chain
Retailers now measure peak season success by delivery efficiency, blending speed and cost control to protect margins amid rising consumer expectations.
Illustration energy transport services ai customer rewards australia new zealand

Energy & transport brands talk loyalty innovation

Mon, 24th Nov 2025
#
cx
#
martech
#
commerce systems
Australian and New Zealand energy and transport firms embrace AI-driven loyalty platforms for faster, personalised customer rewards and operational efficiency in 2025.