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Adobe Digital Insights

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Adobe and ServiceNow team up to bolster customer experience

The integration connects workflows between Adobe Experience Platform and ServiceNow, improving personalization of customer experiences across all touchpoints, and brands can now deliver enhanced customer service capabilities.More

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Adobe introduces content intelligence to transform customer experience

Experience Manager’s new intelligent content capabilities will be available next month.More

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Desktop conversion still king in A/NZ despite increasing smartphone traffic - Adobe

"ANZ’s best marketers recognise that the desktop is still likely to be the final destination, even in a cohesive multi-device experience."More